Strategies for the Health Care Reform Era


Posted by Joel Wittman

The Patient Protection and Accountable Care Act (PPACA) has unleashed a flurry of activity by health care providers and executives in response to some of its provisions.  While the PPACA primarily addresses the issue of access to health care services by patients, it also touches on the areas of cost-cutting, reimbursement and improvement in quality of care.  This article will refer to some strategies for hospitals to consider in adapting to the changing health care climate. Future articles  will indicate five cost-cutting health care trends to watch and will provide a list of recommendations for savings  developed by health care executives that were submitted to the now-failed “Super-Duper Congressional Deficit Reduction Committee”.

Hospitals and health systems are developing and implementing strategies to adapt to the dynamic health care environment.  The American Hospital Association Committee on Performance Improvement recently issued a report on priority strategies for hospitals and health systems of the future, which included responses from health care executives, which should be undertaken in the coming decade.  The top four are:

  1. Aligning hospitals, physicians, and other providers across the care continuum:    Described as a shifting paradigm from “competition to interdependency”, according to the report, aligning providers across the care continuum is essential to true partnerships and care coordination.  This can include shared savings incentives and sharing of data.  Wenatchee (Wash.) Valley Medical Center held meetings with all providers and acted on their suggestions.
  2. Utilizing evidence-based practices to improve quality and patient safety: Quality is directly tied to reimbursement, especially as hospitals with high readmission rates will be penalized starting in 2013.  Hospitals need to improve outcomes and should employ multi-disciplinary teams to review cases that failed with the goal of modifying processes accordingly.  Flowers Hospital in Alabama was able to achieve a more than 99% compliance rate with CMS core measures, tied to its financial reimbursements.
  3. Improving efficiency through productivity and financial management: Hospital executives are looking for ways to cut redundant efforts and standardize processed to cut costs and improve patient care.  North Mississippi Medical Center sought to improve patient satisfaction in the ED around wait times by implementing bedside triage, allowing for X-ray viewing abilities in each patient room, and installing a computerized tracking system to increase patient flow
  4. Developing integrated information systems: While health IT is critical to connecting providers with information in real time, in addition to owning the technology, hospitals and health systems must perform sophisticated data mining and analysis for continuous improvement in patient care and for the organization.  Piedmont Clinic in Atlanta, using several sources of electronic data, created a single data warehouse with information on patient satisfaction, core measures, physician quality reporting, population health statistics, and billing.  In addition, Piedmont provided daily updates about the critical data.

Change is inevitable and will occur.  What will vary is each organization’s journey to develop responses to these changes.

In next month’s column, I will suggest five cost-cutting health care trends to watch and, perhaps, what cost-cutting measures health care leaders suggested to the now-defunct Congressional Deficit Reduction Committee.

Joel Wittman is an Adjunct Associate Professor at the Wagner School of Public service of New York University.  He is the proprietor of both Health Care Mergers and Acquisitions and The Wittman Group, two organizations that provide management advisory services to companies in the post-acute health care industry. He can be reached at joel.wittman@verizon.net.

 


Accuracy is Only Half the Battle


Posted by Paloma Medina

In healthcare, as in most fields, the only thing better than accurate data is accurate data that reaches the right audience — i.e an audience that can turn that data into action/ change/ impact. How good is a comprehensive data set if it remains locked away in the academic realm? However, transforming data into information that shifts paradigms and moves key people into action requires a distinctly different skill set than assuring the accuracy and relevancy of the same data. Consequently, it is not surprising that the people involved in collecting and making sense of raw data are not the same as the folks thinking about how data can achieve maximum impact. Furthermore, these two types of people, the data wranglers and the designers, tend to occupy different spaces. Though this is slowly changing, the two camps traditionally have gone to different schools, worked for different companies, read different magazines, etc. Wagner for example, is teeming with data wranglers (and thankfully so!).  We have a wealth of analysts, evaluators, aggregators, statisticians and general data enthusiasts who bring a wealth of data management experience into the classroom. What we may be missing in our midst are the designers, the ones who are interested in questions such as:

-How do we turn this data into easy-to-reference knowledge?

-What new audiences could our data reach?

-How can we make our data compete with all the other information our audience is bombarded with?

-What makes data useful, digestible, intriguing?

-Can data motivate and inspire?

In healthcare, these questions become incredibly relevant — whether we are administrators interested in training 200 providers in a new procedure or we are program evaluators attempting to create a better way to collect patient feedback. Considering design in our work increases its efficacy because it takes into account what designers know – that just because it’s important doesn’t mean anyone is going to notice or care. Turning data into something people will pay attention to and easily absorb is about so much more than accuracy and relevancy. Good data design taps into aesthetic theory, psychology, anthropology, sociology, branding strategy and so much more. This is precisely what designers can bring to the table.

My question, then, is:

How might the healthcare field benefit from increased collaboration with the design field?

Great strides are being made in this arena. I propose to explore them further in upcoming weeks. I encourage you to continue the conversation with colleagues, and to email me your questions, tips, and links.  For now, I leave you with this:

http://www.ted.com/talks/hans_rosling_at_state.html

Paloma Medina is an MPA HPAM 2012 candidate with a specialization in organizational coaching and development. Her background is in homeless health care, community development and design.