Rudin Center Report Examines Programmed Fare Increases
Linda M. Spock, Visiting Practitioner at the NYU Wagner Rudin Center for Transportation Policy & Management, has produced a new report documenting and synthesizing the experience of a dozen transit agencies that have implemented or tried to implement programmed fare increases -- those that occur on a regular and/or inflation-related basis as opposed to an "as-needed" basis. The transit agencies ranged widely in size, mission, and location, from New Jersey to the San Francisco Bay area. Often, they didn't know others' experiences with similar fare approaches. But taken together, according to the November, 2007, report, their experiences "suggest the importance of clearly communicating the need for regular fare increases to transit customers in the context of agencies' efforts to maintain service, constrain costs, and address customer needs and concerns.
"In short," the report continues, "customers appear to be willing to pay increasingly higher fares on a regular basis if they feel they clearly benefit from reliable transit service, the agency does its 'fair share' in contributing to the most efficient and cost effective operation possible, and the fare increases are small and predictable."
Ms. Spock has served as the NYU Wagner Rudin Center's Visiting Practitioner since 2001. A respected transportation expert, she played a key role in establishing E-ZPass as a regional electronic toll collection system. Following an 11-year career at the Port Authority of New York & New Jersey, she began her own consulting firm and has been Principal since 1994, conducting research,writing, and project coordination for individual agencies, multi-agency groups, and national and international organizations.
The Rudin Center was established in 1996 at the NYU Wagner Graduate School of Public Service and named in September, 2000, in recognition of a generous gift to New York University in support of the Center. It is currently led by the Center's Director, Allison L. C. de Cerreno, Ph.D. Its mission is to provide the tools for strengthening institutions and leadership within and across all modes of transportation, and for encouraging innovative thinking, discourse, and action on urban transportation policy, regionally, nationally, and internationally.
To read the full report, please click below.