Alicin Williamson
Adjunct Assistant Professor of Public Administration

Alicin Williamson, Principal, The Raben Group, is responsible for communications and media strategy for the Raben Group and is based in New York City.  She has expertise in developing integrated corporate responsibility programs that engage consumers and other key constituencies with a focus on media messaging. Ms. Williamson most recently served as the Senior Vice President of Public Affairs and Corporate Responsibility for MTV Networks. While at MTV Networks, which is made up of twenty-one networks including MTV, Nickelodeon, Comedy Central, Logo, and Vh1, she crafted award-winning public affairs initiatives and strategies.  As an executive advisor for global inclusion, she helped guide the company’s diversity agenda and developed strategies to create movements through multimedia.  Key to her work has been building creative funding and strategic partnerships with foundations, non-profit organizations, corporations and government agencies. 

In 2010, Ms. Williamson helped raise $66 million for Haiti in the aftermath of the earthquake, and her work in disseminating the grants was widely praised.  

Before coming to MTV Networks, Ms. Williamson was a Program Director at Fund for the City of New York, an operating foundation that developed and provided grants to youth programs focusing on youth development. She directed a national adaptation project that became the model for many after school one-stop shopping programs in the country. Before joining the foundation world, she worked for the Teen Pregnancy Prevention and Youth Development Department at the Children's Defense Fund in Washington, D.C.

Ms. Williamson serves on the boards of the USO and the New York Urban League and is the former board chair of the National Association of Multi-ethnicity in Communications, the cable industry’s diversity organization. She has received numerous recognitions from the National Cable and Telecommunications Association, YWCA and the City of New York among others. A Tufts University graduate, she is an Adjunct Professor at NYU’s Wagner Graduate School of Public Service. Alicin is fluent in Spanish.

 

 

Semester Course
Summer 2014 PADM-GP.4134.001 Managing Corporate Partnerships and Social Responsibility

Corporate Responsibility is an evolving model with more and more companies understanding its inherent value in strengthening their businesses. This course explores the trends of business awareness of customer and employee involvement, the definitions, models and metrics of strong CSR models (the triple bottom line) and shared value and the leveraging of those models amongst  corporations, nonprofits and governments. Students will learn to: understand the concepts, frameworks and consumer demands related to Corporate Social Responsibility (CSR); discuss current trends - doing well by doing good, diversity of stakeholders, executive focus and communications; understand the link between branding and CSR; and to apply learning to practical experience.

The course uses a multidisciplinary approach. Guest participants from corporations and nonprofits will highlight key points through practical examples.


Download Syllabus
Summer 2012 PADM-GP.4134.001 Managing Corporate Partnerships and Social Responsibility

Corporate Responsibility is an evolving model with more and more companies understanding its inherent value in strengthening their businesses. This course explores the trends of business awareness of customer and employee involvement, the definitions, models and metrics of strong CSR models (the triple bottom line) and shared value and the leveraging of those models amongst  corporations, nonprofits and governments. Students will learn to: understand the concepts, frameworks and consumer demands related to Corporate Social Responsibility (CSR); discuss current trends - doing well by doing good, diversity of stakeholders, executive focus and communications; understand the link between branding and CSR; and to apply learning to practical experience.

The course uses a multidisciplinary approach. Guest participants from corporations and nonprofits will highlight key points through practical examples.


Download Syllabus
Summer 2012 PADM-GP.4134.001 Managing Corporate Partnerships and Social Responsibility

Corporate Responsibility is an evolving model with more and more companies understanding its inherent value in strengthening their businesses. This course explores the trends of business awareness of customer and employee involvement, the definitions, models and metrics of strong CSR models (the triple bottom line) and shared value and the leveraging of those models amongst  corporations, nonprofits and governments. Students will learn to: understand the concepts, frameworks and consumer demands related to Corporate Social Responsibility (CSR); discuss current trends - doing well by doing good, diversity of stakeholders, executive focus and communications; understand the link between branding and CSR; and to apply learning to practical experience.

The course uses a multidisciplinary approach. Guest participants from corporations and nonprofits will highlight key points through practical examples.


Download Syllabus
Summer 2011 PADM-GP.4134.001 Managing Corporate Partnerships and Social Responsibility

Corporate Responsibility is an evolving model with more and more companies understanding its inherent value in strengthening their businesses. This course explores the trends of business awareness of customer and employee involvement, the definitions, models and metrics of strong CSR models (the triple bottom line) and shared value and the leveraging of those models amongst  corporations, nonprofits and governments. Students will learn to: understand the concepts, frameworks and consumer demands related to Corporate Social Responsibility (CSR); discuss current trends - doing well by doing good, diversity of stakeholders, executive focus and communications; understand the link between branding and CSR; and to apply learning to practical experience.

The course uses a multidisciplinary approach. Guest participants from corporations and nonprofits will highlight key points through practical examples.


Download Syllabus