Adjunct Assistant Professor of Public Service
Robyn L. Stein is an Adjunct Assistant Professor of Public Service at the NYU Wagner Graduate School of Public Service and a consultant to not-for-profits with a focus on strategic marketing/communications, sponsorship development, cause-related marketing and events.
Over the past 30 years, Stein has worked in-house and as a consultant to leverage impact and drive visibility on issues ranging from food insecurity and reproductive rights, to the digital divide and environmental justice, to exoneration and criminal justice with organizations such as the American Library Association; the Center for Health, Environment and Justice; Safe Horizon and the Exoneration Project. Stein was previously the Managing Director of Pro-Media Communications and worked in-house at NYU Wagner, Citymeals-on-Wheels, City Harvest and Planned Parenthood Federation of America, to name a few.
Through her years working within the hunger relief space, she also has vast experience coordinating with the chef and restaurant community, developing close ties with chefs and staff for such stars as Daniel Boulud, Marcus Samuelsson, Mark Murphy and Eric Ripert.
Stein earned her MBA from SUNY Binghamton and a Bachelors of Fine Arts from the University of Colorado. She enjoys volunteering as a ski teacher to disabled individuals in upstate New York.
An integrated look at marketing and communications as they overlap with fundraising for cultural and not-for-profit organizations. Includes discussion and exercises in branding, niche marketing, framing for millenials and boomers, SWOT analysis, strategic communications planning, social media, cause related marketing, and other tools both conceptual and practical. Guest lecturers highlight current issues of importance.