Branding & Resources

Logos & Design Guides

  • NYU Wagner Logos — Read about correct logo usage and download print and digital versions of the logo. 
  • This is How We Look: Quick Tips — This is a quick guide to the NYU Wagner color palette and fonts.
  • Brand & Content Guide — This guide provides a way for you to make our message and voice consistent with our brand.
  • Video Style Guide — This guide will help you create video footage that reflects NYU Wagner’s visual style guidelines.


Writing & Editorial Guides

Website Editing & Style Guide

  • Web Style Guide — Get started with editing the NYU Wagner website with these short tutorial videos.

Accessibility Guides

Emailing Students Guides

  • Email Banners — Use this suite of email banners to help improve communications to students by making it immediately clear the overarching theme of the email.
  • Best Practices for Mass Email — Follow these tips with the goal of our emails to be read and for students to take action when needed.


  • Downloadable Templates — Find various templates for planning an event, making a PowerPoint, or sending branded mail.
  • Prospective Student Journey Map — Developing content or communications for prospective students? Take a walk in their shoes and explore what they're thinking/feeling throughout their journey to becoming a Wagner student.