Advocacy Lab: How to Make Change Happen
Advocacy Lab is for those who could imagine working in national or local advocacy organizations that make change happen or anyone who wants to understand the art of issue advocacy as a theory and method of social change. An advocacy campaign attempts to impact public policy, most often through changes in regulations and/or legislation. There are a wide range of roles advocacy campaign workers, organizers, community leaders or think-tank experts can play from research and policy analysis to education, lobbying, public relations and organizing constituencies to reaching out to a wide range of influentials, legislative offices and other government officials. At the same time, the skills of public advocacy– listening, fund raising, finding areas of consensus and building on that consensus, finding ways to make change happen – are skills that can be applied to all professional and life settings.
The course will provide an overview of and training in how to affect public policy through advocacy campaigns, legislative lobbying, issue branding, coalition building and community organizing in the United States with experts and practioners providing us real life scenarios and case studies.